Privacy Policy

This Privacy Policy describes how AMP (“we,” “us,” or “our”) collects, uses, and protects the personal information of our users and partners in accordance with the General Data Protection Regulation (GDPR).

  1. Information We Collect

1.1 Basis

We rely on consent as a legal basis for collecting and processing the personal data you provide to us. Your consent is indicated by accepting our Privacy Policy and continuing to use our services. If you choose to revoke your consent, you can easily do so by following the instructions provided later on.

We may process and manage your personal data when we have contractual obligations with each other. This processing is necessary for the performance of a contract to which you are a party, or to take steps at your request prior to entering into a contract with us.

We collect and process your personal data based on our legitimate business interests, aiming to maintain a safe and reliable environment for the use of our services. We carefully balance your rights and our interests when using this basis. As part of our business operations, we conduct compliance procedures that involve the collection of personal data to ensure the delivery of high-quality services.

1.2 Purpose 

We collect and process personal data for the following purposes:

  • Payment Processing: In order to process payments, we may collect personal information such as name, billing address, credit card details, and other relevant payment information.
  • Compliance with Laws: We collect and process personal data to ensure compliance with relevant laws and regulations, including anti-money laundering (AML) regulations. This may include collecting identification documentation or data required by law or for AML purposes.
  • Registration as a Partner: When registering to become a partner of our affiliate network, we may collect personal data including name, contact information, identification documentation, and other data required by law or for AML purposes.
  • Cookies and Tracking: We use cookies and similar tracking mechanisms to enhance user experience, improve our services, and analyze website traffic. Cookies are small files stored on your device that help us understand your preferences and usage patterns.
  1. How We Use Your Information

We use the collected information for the following purposes:

  • To process payments and provide services to our users.
  • To ensure compliance with legal and regulatory requirements.
  • To facilitate registration and verification processes for partners.
  • To improve our website and services based on user preferences and behaviour.
  • To communicate important updates and information about our services.
  • To protect the security and integrity of our website and data.
  1. How We Share Your information  

Your personal data may be shared to the extent necessary for us to provide our services (i.e. to advertisers or third-party technology partners engaged by those parties). We maintain the confidentiality of your personal data but may share it with our group members, staff, suppliers, or subcontractors as necessary for the purposes outlined in this Privacy Policy. However, this sharing is done under the condition that they do not independently use the personal data and have committed to its protection.

Mergers and acquisitions:

In the event of a merger, acquisition, or sale of our assets, we will notify you via email, account message, and/or a clear notice on our website about any changes in ownership or the use of personal data. You will also be informed of any choices you have regarding your personal data.

Required by law: 

We may disclose your information as necessary to comply with legal requirements (such as to government entities and law enforcement agencies), in relation to any legal proceedings or potential legal proceedings, and to establish, exercise, or defend our legal rights (including sharing information with others for fraud prevention purposes).

We share your personal information with third parties to enforce agreements, investigate possible breaches, or safeguard the rights, property, or safety of AMP, our customers, or others.

  1. Data Security

We take the security of your personal data seriously. We implement appropriate technical and organizational measures to protect your information from unauthorized access, disclosure, alteration, or destruction.

Please be aware that, although we endeavour to provide security for information we process and maintain, no security system can prevent all potential security breaches.

If there is a breach that affects your personal data or the data of individuals holding an account with us, we are committed to notifying you promptly. This notification will be made in accordance with the requirements of Article 33 of the GDPR. Our aim is to ensure transparency and provide you with the necessary information to understand the nature of the breach and any steps we are taking to address it.

  1. Transfers outside EU

If in an unlikely event We transfer your personal data to entities within our group or service providers in countries without an adequate level of protection as determined by the EU Commission, we implement specific contracts that include the EU Commission’s standard contractual clauses (the “SCCs”). These measures are in place to ensure that your personal data is handled consistently and in compliance with data protection laws, particularly the GDPR.

  1. Storage

We will retain your personal data only for the duration that is considered necessary to fulfill the purposes for which it was collected for, including meeting any accounting, regulatory, legal or reporting obligations.  

To determine the appropriate retention period for your personal data, we take into account factors such as the amount, nature, and sensitivity of the data, the potential harms from unauthorized use or disclosure, the purposes of processing the data and whether those purposes can be achieved through other means, as well as any relevant legal requirements. 

  1. Your Rights

Under GDPR, you have the following rights regarding your personal data:

  • Right to access: You have the right to request access to the personal data we hold about you.
  • Right to rectification: You can request to correct or update any inaccurate or incomplete personal data.
  • Right to erasure: You have the right to request the deletion of your personal data 
  • Right to object: You can object to the processing of your personal data for marketing purposes or on grounds relating to your particular situation.
  1. Cookies

We use cookies and similar tracking technologies on our website to enhance user experience and analyse website traffic. By using our website, you consent to the use of cookies in accordance with this Privacy Policy.

  1. Contact Us

If you have any questions, concerns, or requests regarding your personal data or this Privacy Policy, please contact us at [email protected] 

  1. Updates to the Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any significant updates through our website or other communication channels.

By using our services, you agree to the collection and use of your personal data as described in this Privacy Policy.